Archive for November, 2011

In the skin of a potential customer

Wednesday, November 30th, 2011

Millions use Yahoo Answers to search for answers. Much more use Google Search Engine. And that’s a power you can harness. When someone types something on a search engine, that something could be related to your product, to your service, to your website. You can be the answer they searching. All you have to do is let them know exactly that. And that’s where Yahoo Answers marketing comes in, as a powerful tool.

Making yourself known in the market is the best way to increase the visits in your website and to boost your sales. And that’s a marketing leverage that Yahoo Answers can provide you – positive brand awareness (some say that there isn’t such a thing as negative brand awareness, but that’s a different story).

Yahoo Answers is a trusted community, a part of a company most people on the internet trust. The difference in linking to the Yahoo Answers and linking to your website is that it gives the reader more ‘proof’ and helps them trust you more before they visit your website. Posting helpful posts in Yahoo Answers gives proof to potential customers that yours is a respected service. People will see that questions just like their own have been answered and that those answers have helped the askers. And if your solution worked for someone else, it should work for them too.

YA Marketing Made Easy

Monday, November 28th, 2011

Yahoo Answers is a great way to market your website and products, because it allows you to log in, find questions that are related to your products or services, and answer them. If you have a level 2 account, you can even link the answer to your website as a reference. Below, we’ll discuss exactly how to use Yahoo Answers to market your websites, products, and services.

If you don’t already have an account with Yahoo, you’ll need to create one. Once you’ve created your account, go to Yahoo Answers and begin answering questions. You can answer them on any topic you want to start; the point is to get your account up to a level 2. At this point is when you can begin leaving links in your answers as references, and obviously, you will link back to your account. You want to use the category option to search for questions within your niche or that relate to your products, services, or website.

One thing you want to make sure of is that you answer questions in a helpful, thoughtful way so that your answer is really valuable to the person that asked the question. This will also increase the chances that your answer gets chosen as ‘best answer,’ so that your link will be even more valuable and people will be more likely to follow it to your website. The trick to using YA is to answer a few questions in between the questions that link to your website. These can be on any topic you want and link to any resource you want; the point is to keep your account from being banned by violating the terms of service.

Also, it will make all of your answers more credible so people are more likely to follow your advice. The greatest thing about marketing with Yahoo Answers is the link juice you get. When you link back to your website from Yahoo Answers, you’re linking from an authority site that has a high page rank, so the links are much more valuable than if you used a lower, less known site.

Wise posting

Thursday, November 17th, 2011

The marketing power that Yahoo Answers provides can help you improve the number of visitors that surf into your website, augment the brand awareness of your products/services, achieve those first pages of Google search engine (hitching a ride on the Yahoo ranking) and attract a high number of targeted traffic.

But first, before entering that marketing battle, you should be aware of all the other players around. You’re not, by no means, alone. Like mentioned above, the marketing richness of Yahoo Answers is a gold mine well known for any modern marketeer. That’s why you just cannot arrive at Yahoo Answers and harness that power without considering a lot of issues. One of those issues is the knowledge that there are others promoting their one products and services. And many of them can be your direct competitors. That’s why – this is really important – you should answer questions in a helpful, thoughtful way so that your answer is really valuable to the person that asked the question. That’s the best way to achieve “Best Answer” ranking and not get banned as a promoter of a service jus trying to get noted.

You should resist the urge of posting links on the body of your answer or answering in an obvious biased way like “you’re looking for new cars?? In this site you’ll find the best ones in the world. I buy all my cars there and it’s perfect”. This kind of answers just doesn’t work. People are not dumb and other marketeers will rapidly report your answer. Your answer will be deleted and your account, if you insist in that kind of behavior, can face a permanent ban. There are many ways and tricks to prevent this, and to keep your juicy hyperlinks “eternally” posted on Yahoo Answers.

That’s why it’s a good idea to resort to professional service providers that can marketise your products/services in an efficient way, usually at very low costs.

Is Answerbag More Effective than Yahoo Answers?

Monday, November 14th, 2011

If you’re trying to market your website and you’ve learned about the value of answering online questions and leaving your link, you might be wondering where the best place is to do this. Is Answerbag more effective than Yahoo Answers? Below, we’ll evaluate the two and determine which is better for you to market your business with.

One of the first advantages of Yahoo Answers is that the site is older and more trusted, a part of Yahoo, which is a company most people on the internet trust. However, Answerbag is fairly new and fairly unknown to the regular person looking for answers on the internet. So, if someone has the choice of asking a question on Yahoo Answers and asking on Answerbag, they’re most likely going to choose Yahoo. Another advantage is that people with Yahoo e-mail addresses already have an account with which to ask questions on Yahoo Answers, whereas they would have to create a new account with Answerbag.

Yahoo answers has a setup where individuals can easily search for questions and answers in categories without ever having to log into anything but their Yahoo account – the same account they use to access their Yahoo e-mail. This allows them to easy find questions that they can answer and link back to their websites. In addition to that, when someone searches for a question on Yahoo that is similar to a question answered in Yahoo Answers, that result pops up. This exposes the marketer’s answer and link to his website to millions of potential customers.

In answer, although Answerbag may be helpful for some marketing, Yahoo Answers is in the lead at this point. It’s easier to use and much more user-friendly, both for the marketer who wants to answer questions and for those seeking out the answers to questions. It’s also a great source of link juice for your website which makes your website rank increase in the search engines. Because of the page rank of Yahoo Answers, links from there to your website are more powerful than those from Answerbag to your website, and it’s a more trusted site overall because it’s been around longer.